Product Placement OKGO
The purpose of the video is to be a music video for OK GO but also to promote Chevrolet.
Its sponsored by Chevrolet.
OK GO agreed to this because it gives there music video funding. They also like to make elaborate music videos which they have done before this, its a unique selling point for the group.
OK GO has also been sponsored by Morton Salt and Honda in the past.
In the Needing/Getting video OK GO got funding for the video as well as a car to use in their sponsorship.
The video was shot at one location in the desert, took 4 months to organise and 4 days to shoot.
Its sponsored by Chevrolet.
OK GO agreed to this because it gives there music video funding. They also like to make elaborate music videos which they have done before this, its a unique selling point for the group.
OK GO has also been sponsored by Morton Salt and Honda in the past.
In the Needing/Getting video OK GO got funding for the video as well as a car to use in their sponsorship.
The video was shot at one location in the desert, took 4 months to organise and 4 days to shoot.
There are many questions that need to be answered associated with OK GO's music video.
ReplyDeleteI will post them below. Please ensure they are completed by our first lesson back:
1. What is the purpose of the music video?
2. Who is it sponsored by?
3. Why did OK GO agree to this? What is their view on music videos?
4. Which companies have sponsored OK GO's work so far?
5. How much sponsorship did they receive from the company?
6. What did the sponsorship buy?
7. where was the filming location and how many separate location set ups did the production team need to create?
8. How long did the video take to film?
Thanks,
Miss Crader